5 Most Common Mistakes Made On Facebook Ads By iOPW Inc.April 19, 20180 comments#SocialMediaMarketing #SMM #FacebookAdvertising Ads on Facebook have begun to dominate the advertising landscape as they rise in popularity every single day. Businesses around the world, large and small, have begun to take notice and shift a much larger portion of their marketing budget into Facebook Ads. At first glance, the ...Read more...Continue Reading...
How iOPW can take your online marketing to the next level! By iOPW Inc.April 4, 20180 comments#WebDesign #WebDevelopment #ProprietaryPlatform #ReviewMarketing #ContentMarketing #SocialMediaMarketing #SocialMediaAdvertising #PPCAdvertising We live in a modern age and with that our means of marketing have evolved as technology advances. Marketing has become an almost exclusively digital process and staying on top of your online marketing has become increasingly difficult. No longer can you allocate one employee to ...Read more...Continue Reading...
When And How To Use Google's Disavow Tool By iOPW Inc.March 26, 20180 comments#SEO #DigitalMarketing #WebManagement Link building has always been an essential method of SEO for generating traffic. The more the better, right? Well, yes and no. Yes, in that volume of links should lead to volume of traffic. But not all links are equal. If the website posting the link is not relevant to your content ...Read more...Continue Reading...
Is Your Website In Compliance With New Accessibility Regulations? By iOPW Inc.March 21, 20180 comments#WebDesign #WebDevelopment #Accessibility #WebAccessibility What Do The New WCAG Regulations Mean For Me And My Business? The Ontario government is ramping up their efforts to ensure the province is as accessible as possible for all residents. Along with removing barriers in the physical world, they are also putting a lot of effort in to ...Read more...Continue Reading...
Proprietary Platforms vs. Open-Source CMS: What is best for your business? By iOPW Inc.March 12, 20180 comments#WebDesign #WebDevelopment #CMS #OpenSource #ProprietaryPlatform Why Should You Use A Proprietary Content Management System? You may have heard the debate of Open-Source Content Management Systems (CMS) versus Proprietary CMS and are wondering to yourself, “What would be best for my business?” There are many factors that could help ...Read more...Continue Reading...
Debunking The 7 Most Common SEO Myths By iOPW Inc.March 5, 20180 comments#SEO #ContentMarketing #OnlineAdvertising #iOPW #iOPWInc #DigitalMarketing #WebDesign #WebDevelopment Debunking The 7 Most Common SEO Myths While most people have at least a basic understanding of this concept, it is a constantly changing system. Myths about SEO run rampant and many peoples knowledge of SEO is centered around these myths; whether they are rooted in past truths or ...Read more...Continue Reading...
4 SEO Trends To Keep An Eye On In 2018 By iOPW Inc.February 26, 20180 comments#SEO #ContentMarketing #WebDesign #ReviewMarketing #SEOtrends #WebDevelopment So 2017 is over and you finally took the time and effort to get your business and its web pages SEO-friendly. But now 2018 is upon you and all the strategies you implemented are losing relevance as algorithms are being changed and the trends of SEO shift. Was it all for naught? Not ...Read more...Continue Reading...
Get The Most Out Of Your Online Marketing Strategies By iOPW Inc.February 20, 20180 comments#ContentMarketing #PPCMarketing #iOPW #iOPWInc #ContentProperties #DigitalMarketing #SMM #PPC How To Use Content Marketing With Online Ad Campaigns For Optimal Results Last week we discussed the advantages of using content marketing over online ad campaigns as a means of digital marketing. And while the differences are astounding at times, the best possible strategy you ...Read more...Continue Reading...
4 Advantages Of Content Marketing vs. PPC By iOPW Inc.February 12, 20180 comments#ContentMarketing #PPCMarketing #iOPW #iOPWInc #ContentProperties #DigitalMarketing Why Should You Be Using Content Marketing? The landscape of marketing and online marketing strategies is constantly shifting. It can be almost dizzying to keep up with what the experts say is the new best practice in digital marketing. But among all the changing tides, experts ...Read more...Continue Reading...
Harness The Power Of Online Reviews By iOPW Inc.VerviewFebruary 6, 20180 comments#OnlineReviews #ORM #OnlineMarketing #DigitalMarketing #ReviewMarketing #iOPW #VerView #Marketing 5 Ways You Can Stay Ahead Of The Marketing Curve And Utilize The Power Of Online Reviews It can be tough to trust what you read/hear/watch online. Especially in this age of seemingly fake news. Companies run misleading ads, as it has become increasingly easier to make ...Read more...Continue Reading...
Canada's Updated Anti-Spam Legislation Takes Effect July 1st 2017. By iOPW Inc.NewsJanuary 31, 20181 comments#CASL #july2017 #Canada #Anti #Spam #legislation Canada's Updated Anti-Spam Legislation (CASL) CASL or Canada's updated Anti Spam Legislation takes effect this July 1st 2017. Canada's anti-spam legislation (CASL) first came into effect July 1, 2014. It is in place to protect Canadians while ensuring that ...Read more...Continue Reading...
What is DNS? By NettoWeb DevelopmentMay 3, 20171 comments#DNS #web #dev #iOPW DNS, short for Domain Name Server, is a series of records your domain name is connected to, acting like phone number or house address to redirect to your website upon searching for the address. There are various types of DNS records with different functions, however 3 of the ...Read more...Continue Reading...
5 Things That Affect The Lifespan Of Your WebsiteBy iOPW Inc.March 19, 20180 comments#WebDesign #WebDevelopment #ProprietaryPlatform #GOiOPW People often ask us “How often should we update our website?” and there is no straightforward answer to that. There are many factors that affect the vitality and lifespan of your site. But typically, the answer lies somewhere between 2-5 years. Well that ...Read more...Continue Reading...
How Can Content Marketing Benefit My BusinessBy MaRiaCONNECTOctober 3, 20171 comments#content #marketing #SEO #iOPW #RWARDZ #VerView I was wanting to look into using iOPW to help me with content marketing for my business. How can your company further help my business in this field with SEOing and user generated content? Are ...AnswerHi there and thanks for reaching out to the iOPW team with your question regarding content marketing. Before I go into more details about how we can help you with your content marketing strategy, I will ...Read more...Continue Reading...
How Important Are Reviews To Your Business?By MacVerviewMay 3, 20171 comments#VerView #verified #reviews #iOPW #ORM How Important are Reviews to Your Business? In today's competitive market, consumers are relying more and more on reviews to help them determine which products or services they are willing to purchase. 90% of Consumers say that their buying decisions are ...Read more...Continue Reading...
Big Al’s Summer Splash Bash Winner!By msmanekNovember 13, 20151 commentsToday we are proud to announce the winner of Big Al’s Summer Splash Bash—Rwardz user Wiccandove. Wiccandove posted a photo of a 20 gallon setup with dwarf puffers, amano shrimp and million trumpet snails; an impressive display that is a must see! (click here to check it out) ...Read more...Continue Reading...